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What's A Niche and Can I Find One Too?
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When I came upon that little word -- Niche -- I wondered, "what is this thing called a Niche -- and most importantly, can I find my own niche too? What is A Niche Well, A niche, is a service or product , that fills an unmet customer's need --... Continue
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Niche Marketing - Assessing The Potential Of A Niche
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Potential niche products exist all around us, but how do you decide which ones are likely to be worth pursuing? Here's a quick method that will give you a pretty good indication without having to spend large amounts of time and money on the task. ... Continue
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How to become an expert in your niche business.
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What is a niche business? A niche business is one that caters to the common needs and interests of a focused group of people. For instance, people who play golf forms a niche market and people who are golf instructors form an even tighter and... Continue
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"We quit our day jobs" -- the NicheFinder interview
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by Gary Harvey
Sixty dollars is what it cost Val and Helen to start the business that now supports them full time.
"My wife Helen and I are professional software developers" said Val Danilchuk, from their home in the Ukraine. "We used to develop web sites for e-business owners, as well as some client-side desktop software."
But they wanted a better way to sell their skills. So, with a special interest in Internet marketing, they developed their own unique method of evaluating the profitability of business ideas.
"Then we completely automated it", Val told eProfitNews. "As professional programmers, it wasn't hard for us to develop a program that did it hands-free."
The result?
NicheFinder.
It's a market research software tool that helps people find business ideas and products that are in high demand but low supply. A clever niche finder!
It also identifies the most popular keywords for a web page. And even helps you figure out the best domain name for your web business.
That $60 paid for the domain name NicheMarketResearch.com as well as web hosting. But there was also "a massive amount of time invested. We devoted hundreds of our working hours to this project."
At the very beginning, they weren't sure they could profit from the idea so they decided not to invest much money into it at the start.
"Our costs were small, but our investment was large at the same time," says Val, referring to their 8 months of self-education, research and development.
Now, just 4 months after launching the business in July 2002, Val and Helen are pleased.
"We have quit our day jobs, and are currently living off our NicheFinder sales. And of course, we also reinvest money into the business."
Their marketing mix includes a 2-tier associate program (paying 50% and 10%), joint ventures with other marketers, a newsletter, and their free ebook "Beginner's Guide to Niche Marketing".
"And most recently we have started an active link exchange program."
"We should have started doing links exchange earlier. I think it is the easiest and the fastest of all low-cost ways to bring in traffic, find business partners, and improve your search engine ranking."
A unique business idea plus "a massive amount" of hard work is paying off. Now their software is helping others find high-demand low-supply business concepts.
You can learn more about NicheFinder at http://eProfitNews.com/NicheFinder.html
and get a FREE copy of the
"Beginner's Guide to Niche Marketing" ebook.
About the Author
Gary Harvey collects "gems"... of the online marketing kind.
Get his Special Collection of the HOTTEST Profit Strategies
on the Net. These are Best-of-Class money-making & traffic-
generating techniques collected from the Net's leading
marketers. Grab his FREE eCourse at http://eProfitNews.com
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Niche Marketing : Finding JV Partners
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Joint Ventures (JVs) are one of the most powerfull techniques you can employ to get your Niche Business up and running. If they are done right Joint Ventures can help you start making money almost immediately online. If you're not sure what a... Continue
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Marketing to Your Niche Markets with Stories
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Do you remember how, in days gone by, salesmen would go door to door selling their wares? These entrepreneurs would "go the extra mile" just to have the chance to demonstrate their products to people in their own home. Why do you suppose they did... Continue
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